For a photographer, a website that showcases his work is one the great advertising tools for his services. It allows him to display his works to potential clients anywhere in the world and increase his chances of getting hired to take photos, or to make sales from the prints and licenses of his masterpieces. But what does it really take to have photography portfolio websites?
From web design perspective, the usual trend being preferred by photographers right now in showing their craft to the world is by having a website with big photos on their landing pages. This approach is strategically sound because photos are more attractive when they are big. Also, you can see that photographers, being artistic individuals, have an elegant taste for big and attractive typography, and unique and innovative layouts that oftentimes deviate from common box layout. Also, traditional slideshows which have been the prevailing styles before has been slowly replaced by grid galleries. Aside from that, you will notice that in photography portfolio websites, there is prevalence for unusual menu and navigation systems.
On the marketing side of things on the other hand, some photographers now are beginning to integrate social media buttons on their sites. Also on the rise is the use of responsive layouts to be accessible to mobile devices. On the backend, designers now are more into HTML5 to create fancy effects on websites than a flash.
By the way, to give you an idea about how professional photographers display their work, we are showcasing some of the photography portfolio websites here for your inspiration. While not all of these websites follow all the trends, all of these at least are great inspirational examples of photography portfolio websites. You can discuss any of these examples with your designer if you want a custom made template but if you take an economical approach you can choose a Portfolio WordPress theme or WordPress themes for photo websites, and make a portfolio website on your own.
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