In web design, the about page is one of the most read portion yet some webmasters take it for granted, or otherwise fail in making it look beautiful, informative and interesting. Being the part of a website responsible for building a mutually beneficial relationship on the part of the audience, and the people running the site, it is but proper to take some steps inorder to ensure that the site’s about page serves its purpose and does it very well. So, what does a good and bad about page look like?
Actually, there is no hard and fast rules on what definitely constitutes good or otherwise, on an about page design, but there are certain principles, procedures and techniques followed by some webmasters and we can observe them and make an inference if they hit the mark or not.
Generally, from the term “about page,” such portion of the site should be able to provide information about the basic questions that every reader normally asks. Who, runs or owns the site; what, does it do, or what is it intended for; when, did the site start; where, it is located; and how, would the site achieve its purpose or the intention it lays down – must be more or less stated in a way that reflects the personality or the identity of the site. Aside from that, it is great if you provide a contact link for your readers after you have won their confidence on your about page. A social media integration to help readers connect with you can also be done. All these must be done in a creative, interesting, and informative manner.
Again, there is no fixed rules so long as you achieve your objective on your about page design. Designers differ in presentation, personal taste and design philosophies so there is a rich and varied types of about pages all over the web. Let us check some of the beautiful and creatively designed ones that do the job they are intended for. Enjoy!